Reliability of digital tags measuring clothing durability results in positive consumer attitudes

The Sustainability Consortium released Wednesday, April 28, the report “Project WearEver: Demonstrating the Feasibility of Using Digital Tags to Measure Clothing Use,” in collaboration with Arizona State University, North Carolina State University and the U of A. The report follows the 2019-2020 pilot project, called Project WearEver, that concluded the following findings:

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